01
Cloud foundations
Cloud infrastructure, including Amazon Web Services (AWS) where appropriate, supports storage, content delivery and on-demand processing. We choose the services around your requirements.
All services
Websites & Collection Platforms
Less administration. More room for art.
Connect the way you manage art with the way you present it. We work with artists, galleries, museums and collectors to build bespoke websites, inventory tools and content management systems around their needs.
Based in London and Nottingham. Working with clients internationally.
V21 / COLLECTION PLATFORMS
One collection. Connected possibilities.
A scalable platform shaped around your art, from the first catalogue to a growing institutional archive. Start with the tools you need, then expand your records, team and public experience.
Serious infrastructure. Sensible pricing.
Built on the content delivery and systems expertise behind V21’s virtual exhibitions. We bring the same approach to managing rich media, connecting content and delivering cultural experiences to your collection platform.
02
Frontier AI, applied carefully
Frontier AI models can support extraction, classification and structured records. We select models for the task, agree data handling and keep human approval in the workflow.
03
Efficient by design
Reusable foundations, automated production and appropriately sized cloud services help keep costs proportionate. Your proposal separates development, hosting, support and usage-based services.
Infrastructure and model providers are selected per project. AI usage and third-party cloud costs are scoped explicitly; no unlimited compute or universal provider stack is implied.
Room to grow. Freedom to change.
Increase capacity in clear blocks, add colleagues and develop new workflows without treating every new requirement as a new website. Larger collections are scoped for indexing, image delivery and permissions, with performance checked against representative data before launch.
2502,50010,00025,000+
Custom development, at pace.
Work directly with our design and development team. We prioritise the core workflow, build a working prototype, review it with you and release in focused stages. Reusable foundations and AI-assisted production help us move quickly; your data, design and acceptance checks shape the result.
- 01 / Define the first release
- 02 / Review a working prototype
- 03 / Migrate, test and launch
- 04 / Improve in focused sprints
A public experience with its own identity.
A flexible content system should open up creative possibilities. Our exhibition websites show how art, context and a distinctive visual language can work together.
Your work. Your priorities. Your platform.
Artists
Organise your studio archive, document works and editions, and share your practice through a website with its own identity.
Galleries
Connect stock, exhibitions and artwork enquiries, with practical tools for your team and a distinctive experience for collectors.
Museums
Bring object records, research and interpretation into accessible public collections, with workflows shaped around institutional needs.
Collectors
Keep a clear record of your collection, documents and loans, and choose what to share privately or publish online.
From the inventory to the experience.
Choose the capabilities that make a difference to your daily work. We agree the scope, build around your records and demonstrate the workflows with you.
Inventory management
Structure artwork records with images, dimensions, media, editions, provenance, location, condition and supporting documents. Scope availability, loans, consignments and valuation fields to your needs.
Front-end presentation
Give your collection a distinctive public face: artwork discovery, artist pages, exhibitions, research, viewing rooms and stories, designed for mobile and desktop.
Custom CMS
Manage content through an interface built for your team. Tailor fields, relationships, permissions and publishing stages, with control over which information stays private.
Enquiries & relationships
Plan enquiry capture around individual works and connect conversations, interests and follow-up to the relevant records. Integrate an existing CRM where appropriate.
Documents & integrations
Scope branded artwork sheets, checklists and reports, plus connections to your existing tools. Payments, accounting, mailing platforms and complex integrations are quoted separately.
Exhibitions & spatial experiences
Extend the platform with immersive galleries, 3D objects, film and audio. Bring collection information into experiences informed by V21’s exhibition production expertise.
Turn existing material into useful records.
Starting again should not mean typing everything again. We work with you to turn spreadsheets, catalogues, PDFs and image folders into a consistent collection database using AI-assisted ingestion and careful human review.
01
Gather & map
Agree the source material, required fields, terminology, permissions and which information must remain private.
02
Extract & organise
Use AI to draft structured fields from supplied material, suggest image matches and flag possible duplicates or conflicting information.
03
Review & approve
Check records with your team, retain source references and leave uncertain fields for review. AI suggestions do not become verified facts automatically.
04
Publish & reuse
Release approved information to the agreed inventory and website, reducing repeated entry while keeping internal records separate from public content.
The workflow is configured for each project. We agree data handling before processing; we do not infer authenticity, provenance or valuations from images.
Bespoke means we build it with you.
Tell us where your current system slows you down. We can shape the data model, editing screens, search filters and approval process around your team. Start with a focused launch, then add capabilities in clear, priced stages. You work with the people designing and building your platform.
Optimised for the future.
Plan for fast mobile pages, accessible presentation, clear information architecture and content that search engines can understand. Agree export arrangements, maintenance and a development roadmap, so your platform can respond to changing audiences and technology.
Different projects. Distinctive outcomes.
Selected website and exhibition clients. Each project reflects a different audience, content structure and creative brief.
Joseph Clark Collection
A bespoke collection website connecting artworks, research and editorial content. The collection of V21 Artspace co-founder Joseph Clark.
Explore website ↗
Sutapa Biswas website screenshot. Artworks © Sutapa Biswas / DACS 2026.
Sutapa Biswas
An artist website bringing together artworks, installation views, publications and news across a varied practice.
Explore website ↗
Ghosts and Apparitions
An interactive digital exhibition for Sheffield Doc/Fest, with a visual identity shaped around its curatorial idea.
Explore website ↗Kluge-Ruhe Aboriginal Art Collection
Irriṯitja Kuwarri Tjungu | Past & Present Together: Fifty Years of Papunya Tula Artists. An exhibition website connecting artworks, artists and cultural context.
Papunya Tula site design by Urban Fugitive for V21 Artspace.
Explore website ↗Website screenshots from the V21 project archive.
“Thank you for the care you’ve taken in working on my website and for being generous with your knowledge.”Selected clients across V21’s wider digital exhibition work
- La Biennale di Venezia
- Hauser & Wirth
- Serpentine Galleries
- Arts Council Collection
- British Council
- British Library
- The Fitzwilliam Museum
- University of Oxford (GLAM)
- Design Museum
- London Museum
- The National Trust
- National Portrait Gallery
- BALTIC
- Firstsite
- The Building Centre
- Kluge-Ruhe
- Keats-Shelley House
- Southbank Centre
- Sony World Photography Awards
- Fashion Institute of Technology
- Eastern Caribbean Central Bank
- British Society for Heart Failure
- Hospital Rooms
- Nottingham Contemporary
How is your art understood by AI?
FRAME PR
For AI visibility, we work in partnership with FRAME PR. Together, we consider how artists, artworks and cultural organisations are discovered, represented and understood across search and AI platforms. Artist biographies, artwork descriptions, exhibition histories, publications and authoritative references provide the context that helps systems interpret the work.
This optional service combines editorial strategy and technical work, including structured information and reviews of public representation. Inclusion, rankings and the wording of third-party AI answers cannot be guaranteed.
V21 / Plans & limits
Choose your starting point.
Four clear routes into a bespoke platform. Indicative packages below define the initial capacity and core build scope. We confirm the specification, delivery schedule and support terms in writing before work begins.
Launch
A distinctive website and a focused artwork catalogue.
From
£25/ month
one-off build from £1,500
First year from: £1,800
- Artwork records stored
- 250
- Team users
- 1
- Image & document storage
- 5 GB
- ✓ Custom website & editable CMS
- ✓ Artwork pages and enquiry links
- ✓ Mobile layouts and search metadata
Collection
A connected private inventory and public collection.
From
£75/ month
one-off build from £3,000
First year from: £3,900
- Artwork records stored
- 2,500
- Team users
- 3
- Image & document storage
- 25 GB
- ✓ Everything in Launch
- ✓ Private inventory and CSV export
- ✓ Location, status and document fields
Professional
More records, more people and richer publishing workflows.
From
£150/ month
one-off build from £6,000
First year from: £7,800
- Artwork records stored
- 10,000
- Team users
- 10
- Image & document storage
- 100 GB
- ✓ Everything in Collection
- ✓ Team roles and approval stages
- ✓ Exhibitions, research and linked records
Enterprise
Large archives, multiple sites and complex institutional requirements.
Tailored quote
- Artwork records stored
- 25,000+*
- Team users
- Agreed scope
- Image & document storage
- Agreed scope
- ✓ Tailored capacity and architecture
- ✓ Multi-site and integration planning
- ✓ Agreed service and delivery roadmap
Compare the detail.
| Platform | Launch | Collection | Professional | Enterprise |
|---|---|---|---|---|
| Artwork records stored | 250 | 2,500 | 10,000 | 25,000+* |
| Artworks published online | 250 | 2,500 | 10,000 | Agreed scope |
| Team users | 1 | 3 | 10 | Agreed scope |
| Image & document storage | 5 GB | 25 GB | 100 GB | Agreed scope |
| Website languages | 1 | 1 | 3* | Agreed scope |
| Private inventory | Not included | Included | Included | Agreed scope |
| CSV import / export | Quoted separately | Included* | Included* | Agreed scope |
| Publishing approvals | Single editor | Editor / admin | Included | Agreed scope |
| Bespoke design & CMS | Included | Included | Included | Included |
Add capacity as you grow.
+1,000 artwork records · from £10/month
+10 GB storage · from £5/month
+1 team user · from £5/month
GBP, excluding VAT. These are indicative build packages, not an instant-access software subscription. Allowances apply to the delivered, agreed scope. One artwork record counts once; images and documents use the separate storage allowance. Website artwork limits sit within total records. No automatic overage charges: capacity changes are agreed first. *CSV import assumes clean, mapped data; data cleaning and AI ingestion are separate. Professional includes configuration for up to three languages, not translation. Enterprise capacity is scoped and tested, not unlimited.
Extend the platform around your workflow.
Sales & relationships
Enquiry tracking, CRM connections, offer documents and private viewing rooms.
Collection operations
Loans, consignments, condition reporting, movement histories and branded documents.
Publishing & discovery
Additional languages, editorial tools, SEO, structured content and AI visibility with FRAME PR.
Connected experiences
Accounting, payments, mailing tools, APIs, 3D tours and immersive exhibition experiences.
Optional modules are scoped and priced separately. Third-party fees, migration, translations and custom development are not included in the monthly capacity add-ons.
Let’s aim to halve the cost.
Send your Artlogic quote or renewal breakdown. We will scope a V21 alternative targeting 50% of the comparable cost, with design, build, migration, hosting and support itemised over the same period.
A quotation target, subject to agreed scope, not a guaranteed saving or universal feature equivalence. Comparisons exclude VAT on both sides. Differences and third-party costs are identified before you commit.
GBP, excluding VAT. Indicative starting budgets, subject to a written scope and quotation. Monthly fees cover agreed hosting, maintenance and support, not unlimited development. Record volumes, storage, users, migration, languages and integrations affect price. Third-party fees and FRAME PR services are quoted separately. First-year figures include the starting build fee plus 12 monthly payments; extras are excluded.
AI-assisted data preparation from £500 for a scoped pilot. We review a sample first and agree record volumes, sources and human checking before quoting the full import.
Artlogic’s published GBP starting prices reviewed on 19 October 2026 include gallery Website Essential at £53/month and Gallery Essential at £156/month. These are subscription benchmarks, not equivalent packages or total-cost comparisons. Billing terms, features, setup and other charges must be checked against a current quote.
View Artlogic’s published pricingA clearer route to your next platform.
Is this a ready-made replacement for every Artlogic feature?
We offer bespoke development. We map the workflows you rely on, identify what needs to be built or integrated, and agree acceptance criteria before you switch. The examples above demonstrate website and exhibition work, not every proposed management feature.
Can we keep our existing system?
Often, yes. We first review exports, API access and contractual permissions, then propose a connection, phased migration or a separate public website.
Can a museum use this alongside its collections system?
We can scope a public access and interpretation layer around an existing collections system. Specialist cataloguing standards, rights restrictions and institutional requirements are agreed with your team.
What does AI-assisted ingestion change?
It can reduce repetitive transcription and help organise inconsistent source material. Your team reviews drafts and approves the records; uncertain details remain flagged.
What happens after launch?
Your proposal sets out training, hosting, maintenance, support, backups and export arrangements. Future features are scoped and priced before work begins.
Let’s build around the way you work.
Send your current website or system, the tasks you want to improve and your launch date. Include a quote if you want a cost comparison. We aim to respond within one working day.
Email your brief